Executive Producer — Founder, Mad West Animation Co.

I build worlds people want to enter.

Twenty years producing animation, VFX and immersive work for Disney, FOX and Meta. Today, through Mad West, I bring that craft to mobile games.

Selected work

Trusted by

Disney ChannelFOXMetaScopelyNespressoGreen Street Pictures

Selected work

2016 — 2026

Mad West Animation Co.

Founder · Now

Animated UA creatives for mobile game publishers, including Scopely. Film-grade craft at the pace of performance marketing.

Oswald the Lucky Rabbit

Head of Production · The SPA Studios × Disney+ · 2027

Disney's first star, back in a new production with The SPA Studios and 200+ artists across the globe.

Common Side Effects

Production services · Season 1

The bridge between the creators at Green Street Pictures and 200+ artists around the world.

Descendants: The Royal Wedding

Producer · Disney Channel

An animated special pitched in Los Angeles and delivered mid-pandemic with 200+ artists working remotely.

EARTH

Producer · Lil Dicky × Leonardo DiCaprio Foundation

An animated music video built with the Hollywood music industry. 450M+ views on YouTube.

Gloomy Eyes

Producer & consultant · VR

Award-winning VR story narrated by Colin Farrell.

Mad West Animation Co.

Your ad has three seconds. Your game needs a world.

Mad West produces animated UA creatives for mobile game publishers. Film and series production discipline, applied to performance marketing: the craft of a Disney special at the pace of a test-and-iterate pipeline.

Story in the first second

Characters, conflict and a hook built for the feed, not for a pitch deck.

Production at volume

A global network of animators, directors and studios, run like a series: many variations, on time, on brand.

One translator in the middle

I sit between your UA data and the artists, so feedback turns into better ads instead of longer threads.

Recent game work: Scopely

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